Fitness & Sports
Ultimate fitness equipment warranties for unmatched peace of mind
Life happens - accidental cracks, machinery misalignment, or machinery breakdown. Thankfully, our fitness products warranties safeguard against life’s little accidents. Whether you’re furnishing your gym with a treadmill, elliptical or functional trainer, rest assured we’ve got you covered.
- Customers
- 100K+
- Claim filing
- 2 Min
- Resolution
- 72 Hours
Trusted by 500+ brands and buying groups
28–31%warranty attach rateTarget was a conservative 20–21%. Live performance runs 28–31%, returns fell 26% year over year, and the program launched in two weeks from a single Shopify collaborator code.
- 26%fewer returns year over yearSennheiser · premium audio
- +16%profit margin for specialty grill retailersGrill retailer case study
- +14.4%profit for e-bike retailersExtended warranties turn a one-time bike sale into a protected relationship, adding high-margin revenue on every order.
- 21%higher customer return ratePremium home appliance retailer
- 20.2%avg warranty conversion, 10–64% rangeAcross 500+ brands
- 2 weeksfrom collaborator code to liveSennheiser onboarding
- Care-free usage
- Ease of maintenance
- Hassle-free repairs
- No cost to repair
- Value for money
- Long-term savings
Why did my shopping website show SureBright logo?
Because the store you’re shopping from has partnered with SureBright to offer extended protection for your purchase. Here’s how the process works-
Step 1: The store partners with us
Leading brands partner with SureBright to extend protection for their customer’s purchase.
Step 2: You decide your warranty
The protection plan is completely optional. You can add it during checkout if you’d like extra peace of mind.
Step 3: Enjoy extra years of protection
If you ever need to file a claim, file a claim within 2 minutes with SureBright
What do warranties cover?
Get your purchase with total peace of mind, knowing you're covered for the long haul. Preserve your fitness and sports equipment from damages like-
- 70%Customers perceive products with warranties as more reliable
- 45%Customers decide between 2 brands based on better customer service (including warranties)
Extended warranty
Comprehensive coverage for mechanical or electrical breakdowns and even power surges
100% coverage for repairs for extended years that also includes labor and not just parts
Replacement or reimbursement, if your product can't be repaired
Coverage for inevitable wear & tear affecting product’s functionality after years of usage
Accidental warranty
Everything included in the extended warranty coverage plus-
Coverage for stability issues like wobbling or unexpected vibrations due to improper assembly or damage
Protection against bent or broken frames due to accidents or improper use
Protection against accidental damages like components colliding, twisting, or breaking
and much more.
The SureBright difference
Super helpful customer service
- Dedicated customer portal
- 24x7 support via phone, email, and customer portal
- Always here to solve your needs promptly and correctly
Hassle free experience
- No receipt required
- No product registration needed
Easy to cancel
Option to cancel warranty plan without any charge for 30 days. Pro-rata charges after 30 days.
30-day post-purchase Warranty purchase option
Flexibility to buy warranty at your convenience.
No pressure. No rush.
$0 Deductible
No surprise or hidden charges between you and your warranty benefits
*Check T&C, some plans may have deductibles
Complete transparency
No hidden terms, everything's direct, clear and upfront.
Protection for every product you use
We safeguard a diverse range of fitness and sports equipment, ensuring continued performance and durability. Our coverage includes-
Treadmills
Ellipticals
Exercise Bikes
Sporting Goods
Power Racks
Cable Machines
Squat Racks
Kettlebells
Rowing Machines
Functional Trainers
Foldable Machines
and much more.
Customers love us
The most reliable everyday product warranty with fast, easy claim management experience
Fast and reliable repairs on my treadmill, thanks for the great service!
Cody B.NashvilleRated 5 out of 5 SureBright's services exceeded my expectations, kept my exercise bike running smoothly.
Ramon S.WashingtonRated 5 out of 5 I was able to get back to my workout routine quickly thanks to the fast and effective warranty service for my exercise bike, great service!
Ramesh K.El PasoRated 5 out of 5 The warranty service was incredibly helpful in resolving issues with my treadmill, highly recommend to anyone with fitness equipment.
Linda R.Las VegasRated 5 out of 5 I was impressed by the prompt and professional warranty service for my elliptical, great job!
Taylor H.BostonRated 5 out of 5
Hassle-free process, every time
Filing a claim with SureBright is quick, easy, and stress-free. From product issues to fast repairs, we ensure a seamless experience-so you can get back to what matters.
Amy purchases a high-performance treadmill with a warranty
SureBright instantly sends a confirmation email to Amy with the details of warranty purchase, coverage and claims process
Her treadmill suffers from an alignment problem
Amy files an online claim with SureBright in less than 2 minutes
Repair scheduled
SureBright provides repair
Amy’s progressing well on her fitness journey with her renewed treadmill
Why you should consider buying a warranty?
| Scope | With warranty | Without warranty |
|---|---|---|
| Protection from unexpected failures |  Yes |  No |
| Protection from everyday accidents | Yes | No |
| Coverage of repair costs | Yes | No |
| Option to get a replacement or refund when repair is not possible | Yes | No |
| Fast service | Yes | No |
| Peace of mind | Yes | No |
| Investment Protection | Yes | No |
| Resale value | Yes | No |
Related blogs
September 14, 2026How high-risk products turn a good sale into margin problem, and what you can do about it
January 5, 2026January Buyers and Treadmill Warranties: A Seller’s Survival Guide
August 27, 2026Where extended warranties sell best- checkout or the post-purchase window?
March 23, 2026How much do warranties cost? A complete cost breakdown of every warranty type
September 30, 2026Why do manufacturers’ warranties fall short on wheelchairs and what to look for in a warranty program
April 9, 2026The Catch with Solar Panel Warranties: What your installer and manufacturer didn’t tell you
All Your Questions Answered: Our Comprehensive FAQs
Wondering how SureBright can help you? We've got the answers! Explore our FAQ section to learn more about our coverage, claims, and protection plans.
To offer these warranty plans to your customers, you can simply fill this form here- https://www.surebright.com/scheduleDemo
Go to the product page of the product you are trying to protect. You will see the warranty offer right above the “Add to Cart” button.
Once a purchase is made, we send customers all the information they will ever need for the warranty,
1. T&C of the policy they bought 2. Warranty contract Details 3. Details about how to file a claim 4. Our 24x7 customer care center details 5. Customer portal login details where they have everything listed in this list
Breakdown Plans provide:
a. Comprehensive coverage for mechanical or electrical breakdowns and even power surges b. 100% coverage for parts and repairs for extended years c. Safeguarding against inevitable wear & tear affecting the product’s functionality d. Replacement or reimbursement if we can't repair it e. Cancel anytime on a pro-rata basis f. 24x7 Support and quick online claims filing in just 5 minutes Accidental Damage Plans provide:
g. Everything listed Above +
h. Sudden and unforeseen accidental damage to the product, e.g., product drops, liquid spills, etc.