Apparel & Luggage
Enhanced apparel warranties for your comfort
Life happens - wine stains. Thankfully, our apparel & luggage warranties safeguard against life’s little accidents. Whether you’re getting a backpack, protective clothing, shoes, rest assured we’ve got you covered.
- Customers
- 100K+
- Claim filing
- 2 Min
- Resolution
- 72 Hours
Trusted by 500+ brands and buying groups
28–31%warranty attach rateTarget was a conservative 20–21%. Live performance runs 28–31%, returns fell 26% year over year, and the program launched in two weeks from a single Shopify collaborator code.
- 26%fewer returns year over yearSennheiser · premium audio
- +16%profit margin for specialty grill retailersGrill retailer case study
- +14.4%profit for e-bike retailersExtended warranties turn a one-time bike sale into a protected relationship, adding high-margin revenue on every order.
- 21%higher customer return ratePremium home appliance retailer
- 20.2%avg warranty conversion, 10–64% rangeAcross 500+ brands
- 2 weeksfrom collaborator code to liveSennheiser onboarding
- Care-free usage
- Ease of maintenance
- Hassle-free repairs
- No cost to repair
- Value for money
- Long-term savings
Why did my shopping website show SureBright logo?
Because the store you’re shopping from has partnered with SureBright to offer extended protection for your purchase. Here’s how the process works-
Step 1: The store partners with us
Leading brands partner with SureBright to extend protection for their customer’s purchase.
Step 2: You decide your warranty
The protection plan is completely optional. You can add it during checkout if you’d like extra peace of mind.
Step 3: Enjoy extra years of protection
If you ever need to file a claim, file a claim within 2 minutes with SureBright
What kind of protection do warranties offer?
With warranties your purchased products get a much longer life. Protect your lifestyle products against unwanted surprises-
- 70%Customers perceive products with warranties as more reliable
- 45%Customers decide between 2 brands based on better customer service (including warranties)
Extended warranty
Comprehensive coverage for mechanical or electrical breakdowns and even power surges
100% coverage for repairs for extended years that also includes labor and not just parts
Replacement or reimbursement, if your product can't be repaired
Coverage for inevitable wear & tear affecting product’s functionality after years of usage
Accidental warranty
Everything included in the extended warranty coverage plus-
Coverage for stains and scuff marks that become sticky and wash-proof
Protection from fabric damage issues like tears, rips and snags caused by accidents, rough handling, or contact with sharp objects.
Protection against accidental burns or scorches
and much more.
The SureBright difference
Super helpful customer service
- Dedicated customer portal
- 24x7 support via phone, email, and customer portal
- Always here to solve your needs promptly and correctly
Hassle free experience
- No receipt required
- No product registration needed
Easy to cancel
Option to cancel warranty plan without any charge for 30 days. Pro-rata charges after 30 days.
30-day post-purchase Warranty purchase option
Flexibility to buy warranty at your convenience.
No pressure. No rush.
$0 Deductible
No surprise or hidden charges between you and your warranty benefits
*Check T&C, some plans may have deductibles
Complete transparency
No hidden terms, everything's direct, clear and upfront.
Coverage for all your essentials
We provide specialized coverage for functional, heated, and protective apparel, ensuring durability and reliability for every condition. Our warranty covers items such as-
and much more.
Trusted by customers, designed for worry-free lifestyle
The most reliable everyday product warranty with fast, easy claim management experience
The warranty on my heated jacket has been a lifesaver. Any malfunctions are resolved promptly, keeping me warm and comfortable in even the harshest winter conditions.
Samantha K.New YorkRated 5 out of 5 As an avid hiker, the warranty on my weatherproof jacket has been invaluable. Any repairs or replacements are handled with care, keeping me dry and comfortable on the trail.
Emily L.Los AngelesRated 5 out of 5 Amazing service as always
Tyler N.ChicagoRated 5 out of 5 I bought a protective jacket for my outdoor adventures, and when a seam came loose, the warranty service was exceptional. They handled my claim quickly, and I received a new jacket in no time. Truly impressed!
David R.PhoenixRated 5 out of 5 Fast service, reliable repairs. Thank you
Felice J.San AntonioRated 5 out of 5
Convenient and reliable experience, every time
We've streamlined the claim process to be fast, easy, and stress-free, ensuring you can get back to your daily life with minimal disruption.
Steve purchases medical grade hazmat suit with a warranty
SureBright instantly sends a confirmation email to Steve with the details of warranty purchase, coverage and claims process
His suit gets torn in an accident
Steve files an online claim with SureBright in less than 2 minutes
Repair scheduled
SureBright provides repair
Steve’s suit gets restored to mint condition
Why buy a warranty?
| Scope | With warranty | Without warranty |
|---|---|---|
| Protection from unexpected failures |  Yes |  No |
| Protection from everyday accidents | Yes | No |
| Coverage of repair costs | Yes | No |
| Option to get a replacement or refund when repair is not possible | Yes | No |
| Fast service | Yes | No |
| Peace of mind | Yes | No |
| Investment Protection | Yes | No |
| Resale value | Yes | No |
Related blogs
August 27, 2026Where extended warranties sell best- checkout or the post-purchase window?
March 23, 2026How much do warranties cost? A complete cost breakdown of every warranty type
September 30, 2026Why do manufacturers’ warranties fall short on wheelchairs and what to look for in a warranty program
April 9, 2026The Catch with Solar Panel Warranties: What your installer and manufacturer didn’t tell you
October 12, 2026Home warranty vs home appliance warranty (and what that mix up can cost your store)
December 5, 2025Finished your holiday shopping and now wondering about warranties? Here’s the easy guide.
All Your Questions Answered: Our Comprehensive FAQ
Wondering how SureBright can help you? We've got the answers! Explore our FAQ section to learn more about our coverage, claims, and protection plans.
To offer these warranty plans to your customers, you can simply fill this form here- https://www.surebright.com/scheduleDemo
Go to the product page of the product you are trying to protect. You will see the warranty offer right above the “Add to Cart” button.
Absolutely, you have the flexibility to purchase an extended warranty within 30 days after your initial product purchase.
For online sales, we provide a unique web link to all customers who buy a product eligible for warranty coverage but don't initially opt for a warranty. This link is included in our follow-up emails, giving customers an additional chance to buy a warranty. It's a customized link that streamlines the warranty purchase process and takes less than a minute to complete. Check the email that you used to purchase the product you want to cover; it will be in your inbox. Sometimes, emails are in the Spam / Junk folder. So don’t forget to check there if you can’t find it in the inbox.
In the case of offline sales, customers can either reach out to the retailer directly or contact us via our website or any of the contact details shared in this document to make a warranty purchase. We offer multiple avenues to ensure convenient access to warranty options.
During the term of the manufacturer warranty, anything that’s not covered under the manufacturer warranty and is listed in your product protection plan will covered by SureBright. You can always reach out to us for any specific issue, and we will be able to guide you appropriately.