Home Appliances
Toaster protection that's the best thing since sliced bread
Golden mornings, quick breakfasts, perfect toast every time - your toaster starts the day right. SureBright keeps those perfect slices coming.
- Customers
- 100K+
- Claim filing
- 2 Min
- Resolution
- 72 Hours
Trusted by 500+ brands and buying groups
28–31%warranty attach rateTarget was a conservative 20–21%. Live performance runs 28–31%, returns fell 26% year over year, and the program launched in two weeks from a single Shopify collaborator code.
- 26%fewer returns year over yearSennheiser · premium audio
- +16%profit margin for specialty grill retailersGrill retailer case study
- +14.4%profit for e-bike retailersExtended warranties turn a one-time bike sale into a protected relationship, adding high-margin revenue on every order.
- 21%higher customer return ratePremium home appliance retailer
- 20.2%avg warranty conversion, 10–64% rangeAcross 500+ brands
- 2 weeksfrom collaborator code to liveSennheiser onboarding
- Care-free usage
- Ease of maintenance
- Hassle-free repairs
- No cost to repair
- Value for money
- Long-term savings
Why did my shopping website show SureBright logo?
Because the store you’re shopping from has partnered with SureBright to offer extended protection for your purchase. Here’s how the process works-
Step 1: The store partners with us
Leading brands partner with SureBright to extend protection for their customer’s purchase.
Step 2: You decide your warranty
The protection plan is completely optional. You can add it during checkout if you’d like extra peace of mind.
Step 3: Enjoy extra years of protection
If you ever need to file a claim, file a claim within 2 minutes with SureBright
We ensure-
Perfect toast every morning. Perfect protection every day.
- 70%Customers perceive products with warranties as more reliable
- 45%Customers decide between 2 brands based on better customer service (including warranties)
Extended warranty
What if my toaster stops heating?
Mechanical or electrical breakdowns, even power surges, are covered.
What if repair costs rise?Parts and labor are fully covered.
What if it can't be repaired at all?We'll replace it or provide reimbursement.
What if frequent use wears it down?Wear & tear that affects performance is included.
Accidental warranty
What if I want more than just breakdown coverage?Everything in the Extended Warranty, plus accident protection, is included.
What if the lever, tray, or body cracks?Accidental breaks are covered.
What if it gets dented or damaged?Impacts are included.
What if parts bend or snap accidentally?Covered under accidental protection.
and much more.
Perfect toast, perfect protection
Super helpful customer service
- Dedicated customer portal
- 24x7 support via phone, email, and customer portal
- Always here to solve your needs promptly and correctly
Hassle free experience
- No receipt required
- No product registration needed
Easy to cancel
Option to cancel warranty plan without any charge for 30 days. Pro-rata charges after 30 days.
30-day post-purchase Warranty purchase option
Flexibility to buy warranty at your convenience.
No pressure. No rush.
$0 Deductible
No surprise or hidden charges between you and your warranty benefits
*Check T&C, some plans may have deductibles
Complete transparency
No hidden terms, everything's direct, clear and upfront.
Comprehensive coverage for all your products
We offer complete coverage for toasters, protecting key components from heating element failures, timing mechanism issues, and everyday wear. Our warranty plans keep your breakfast routine running smoothly.
Toaster
2-Slice
4-Slice
Toaster Oven
Convection
Smart
Commercial
Compact
and much more.
Trusted by businesses, treasured by customers
The most reliable everyday product warranty with fast, easy claim management experience
When my humidifier started leaking water, I was dreading the replacement cost. The warranty provided a new one hassle-free.
Alex R.NashvilleRated 5 out of 5 Our robotic vacuum malfunctioned, and I thought it was beyond fixing. SureBright's warranty provided a replacement- it was so easy!
Jacob P.New YorkRated 5 out of 5 I bought a high-end oven for my kitchen, and when it stopped heating properly, I was devastated. Luckily, the warranty I purchased covered the repair costs. The technician was knowledgeable and had it fixed in no time. I'm so grateful for that protection!
Bill W.DenverRated 5 out of 5 After my refrigerator started making strange noises, I feared I'd have to replace it. Luckily, the extended warranty came through! They sent a technician who diagnosed the problem and fixed it right away. I'm so glad I invested in this coverage!
Laura P.WinnipegRated 5 out of 5 One of the burners on my range stopped working, and I was frustrated because I rely on it for cooking. The extended warranty made the process so easy. They sent a technician who fixed it right away. I can't imagine dealing with this without the warranty.
Laura S.EdmontonRated 5 out of 5
Getting back on track is easy.
Our claim process is designed to be simple and stress-free, taking the worry out of small appliance repairs.
Amy purchases a 4-slice toaster with a warranty
SureBright instantly sends a confirmation email to Amy with the details of warranty purchase, coverage and claims process
Her toaster won't heat evenly
She files an online claim with SureBright in less than 2 minutes
Repair scheduled
SureBright provides repair
Amy's making perfect toast for breakfast
Why you should consider buying a warranty?
| Scope | With warranty | Without warranty |
|---|---|---|
| Protection from unexpected failures |  Yes |  No |
| Protection from everyday accidents | Yes | No |
| Coverage of repair costs | Yes | No |
| Option to get a replacement or refund when repair is not possible | Yes | No |
| Fast service | Yes | No |
| Peace of mind | Yes | No |
| Investment Protection | Yes | No |
| Resale value | Yes | No |
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Need answers? You're in the right place
Our mission is making sure every customer feels informed and confident. Browse these common questions, or reach out directly for immediate, personalized assistance.
To offer these warranty plans to your customers, you can simply fill this form here- https://www.surebright.com/scheduleDemoWe will get in touch with you shortly afterwards.
Absolutely, you have the flexibility to purchase an extended warranty within 30 days after your initial product purchase.For online sales, we provide a unique web link to all customers who buy a product eligible for warranty coverage but don't initially opt for a warranty. This link is included in our follow-up emails, giving customers an additional chance to buy a warranty. It's a customized link that streamlines the warranty purchase process and takes less than a minute to complete. Check the email that you used to purchase the product you want to cover; it will be in your inbox. Sometimes, emails are in the Spam / Junk folder. So don't forget to check there if you can't find it in the inbox.In the case of offline sales, customers can either reach out to the retailer directly or contact us via our website or any of the contact details shared in this document to make a warranty purchase. We offer multiple avenues to ensure convenient access to warranty options.
Before your product is shipped as expected, you should contact the merchant. Once you have the product assembled and everything is working fine, and then you face any product-related issues that are covered under your product protection plan, you should reach out to SureBright directly
Customers can log in to the Customer Portal using the same email address they used to purchase and access all the details. Customers can also email support@surebright.com, initiate a chat on our website, or call us anytime at 855-306-4874 for assistance.
The best time is typically at product purchase when providers offer optimal pricing and immediate coverage begins. Waiting until manufacturer warranty nears expiration allows product evaluation but risks forgetting to purchase coverage or facing higher prices. Some providers offer seasonal promotions, but quality providers maintain consistent competitive pricing year-round. Don't delay too long - early purchase usually provides better terms and avoids coverage gaps.
Written warranty terms govern your coverage, but verbal promises can still be legally significant under consumer protection laws. If a representative makes specific verbal commitments about coverage, document the conversation including date, time, and representative name. While written contracts take precedence, misleading verbal representations may provide legal recourse in certain situations. For important coverage questions, always request written clarification to avoid confusion later. SureBright ensures all our representatives give accurate information and maintain consistency between verbal and written communications about your coverage.