Musical Instruments
Piano protection that's key to musical success
Classical elegance, musical foundation, family tradition - your piano brings harmony to home and heart. SureBright ensures your musical centerpiece stays in perfect tune.
- Customers
- 100K+
- Claim filing
- 2 Min
- Resolution
- 72 Hours
Trusted by 500+ brands and buying groups
28–31%warranty attach rateTarget was a conservative 20–21%. Live performance runs 28–31%, returns fell 26% year over year, and the program launched in two weeks from a single Shopify collaborator code.
- 26%fewer returns year over yearSennheiser · premium audio
- +16%profit margin for specialty grill retailersGrill retailer case study
- +14.4%profit for e-bike retailersExtended warranties turn a one-time bike sale into a protected relationship, adding high-margin revenue on every order.
- 21%higher customer return ratePremium home appliance retailer
- 20.2%avg warranty conversion, 10–64% rangeAcross 500+ brands
- 2 weeksfrom collaborator code to liveSennheiser onboarding
- Care-free usage
- Ease of maintenance
- Hassle-free repairs
- No cost to repair
- Value for money
- Long-term savings
Why did my shopping website show SureBright logo?
Because the store you’re shopping from has partnered with SureBright to offer extended protection for your purchase. Here’s how the process works-
Step 1: The store partners with us
Leading brands partner with SureBright to extend protection for their customer’s purchase.
Step 2: You decide your warranty
The protection plan is completely optional. You can add it during checkout if you’d like extra peace of mind.
Step 3: Enjoy extra years of protection
If you ever need to file a claim, file a claim within 2 minutes with SureBright
We ensure-
Every key protected, every note secured. Musical investments made worry-free.
- 70%Customers perceive products with warranties as more reliable
- 45%Customers decide between 2 brands based on better customer service (including warranties)
Extended warranty
Keys, pedals, or hammers fail with use?
Covered.
Electronics or soundboards in digital/hybrid pianos malfunction?Parts and labor are included.
Piano can't be repaired?Replacement or reimbursement is provided.
Normal wear & tear like finish fading or action loosening?Covered.
Accidental warranty
Want more than just breakdown coverage?Everything in Extended Warranty, plus accident protection.
Cracks or warping in casing or soundboard due to accidental impact?Covered.
Keys or pedals damaged by unintended force?Protected.
Circuit or wiring faults in digital models?Covered.
and much more.
Every key covered, every note protected
Super helpful customer service
- Dedicated customer portal
- 24x7 support via phone, email, and customer portal
- Always here to solve your needs promptly and correctly
Hassle free experience
- No receipt required
- No product registration needed
Easy to cancel
Option to cancel warranty plan without any charge for 30 days. Pro-rata charges after 30 days.
30-day post-purchase Warranty purchase option
Flexibility to buy warranty at your convenience.
No pressure. No rush.
$0 Deductible
No surprise or hidden charges between you and your warranty benefits
*Check T&C, some plans may have deductibles
Complete transparency
No hidden terms, everything's direct, clear and upfront.
Comprehensive coverage for all your products
We offer complete coverage for pianos, protecting essential mechanisms from key action failures, tuning issues, and everyday wear. Our warranty plans preserve your musical centerpiece.
Pianos
Grand
Upright
Digital
Electric
Player
Silent
Portable
and much more.
Innovative for institutions, incredible for users
The most reliable everyday product warranty with fast, easy claim management experience
SureBright's staff were courteous and professional in resolving issues with my drum set, thanks for the great support!
Sarah K.New YorkRated 5 out of 5 The warranty service for my keyboard was top-notch, kept me making music without interruption, thanks for the great job, highly recommend!
Lynda R.WashingtonRated 5 out of 5 They helped me troubleshoot and repair my trumpet, excellent service and support, highly satisfied with the outcome, will definitely recommend to fellow musicians!
Fabian L.CharlotteRated 5 out of 5 As a professional pianist, I rely on my instrument to perform at the highest level. SureBright has been invaluable, ensuring my piano's always in top condition.
Sarah M.SurreyRated 5 out of 5 The warranty on my guitar has been a lifesaver. Any issues are resolved quickly and efficiently, giving me peace of mind to focus on my music.
Jamie D.LavalRated 5 out of 5
Grand instruments, grand service
Majestic instruments receive majestic attention through our comprehensive musical instrument claims process.
Ming purchases a digital piano with a warranty
SureBright instantly sends a confirmation email to Ming with the details of warranty purchase, coverage and claims process
Her piano keys become unresponsive
She files an online claim with SureBright in less than 2 minutes
Repair scheduled
SureBright provides repair
Ming's playing classical pieces flawlessly
Why you should consider buying a warranty?
| Scope | With warranty | Without warranty |
|---|---|---|
| Protection from unexpected failures |  Yes |  No |
| Protection from everyday accidents | Yes | No |
| Coverage of repair costs | Yes | No |
| Option to get a replacement or refund when repair is not possible | Yes | No |
| Fast service | Yes | No |
| Peace of mind | Yes | No |
| Investment Protection | Yes | No |
| Resale value | Yes | No |
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Ask us anything - seriously
No question is too big, small, or complex for our dedicated support team. These popular FAQs get you started, but we're here for whatever else you need to know.
To offer these warranty plans to your customers, you can simply fill this form here- https://www.surebright.com/scheduleDemoWe will get in touch with you shortly afterwards.
Absolutely, you have the flexibility to purchase an extended warranty within 30 days after your initial product purchase.For online sales, we provide a unique web link to all customers who buy a product eligible for warranty coverage but don't initially opt for a warranty. This link is included in our follow-up emails, giving customers an additional chance to buy a warranty. It's a customized link that streamlines the warranty purchase process and takes less than a minute to complete. Check the email that you used to purchase the product you want to cover; it will be in your inbox. Sometimes, emails are in the Spam / Junk folder. So don't forget to check there if you can't find it in the inbox.In the case of offline sales, customers can either reach out to the retailer directly or contact us via our website or any of the contact details shared in this document to make a warranty purchase. We offer multiple avenues to ensure convenient access to warranty options.
Yes. You can cancel your plan within 30 days of purchase to receive a full refund. If you cancel it after 30 days, you will be refunded on a pro-rata basis. Please note that if you have already filed a claim, then the refund will be calculated differently. These terms may vary by coverage plan, so make sure to check your coverage terms
Customers can file a claim by any of the following steps-a. They can log in to the Customer Portal and file a claim with just a few clicks.b. They can contact us directly via email/call/chat and provide details. When a customer buys a warranty plan, we send customers all the coverage details, including the steps to file a claim. When a customer buys a warranty plan, we send customers all the coverage details, including the steps to file a claim.
The dividing line is simple: contact the merchant for pre-delivery and setup issues, contact SureBright for product problems after everything is working. Before your product ships, during delivery, or if you need help with assembly or initial setup, the merchant is your best resource. Once your product is assembled and functioning properly, SureBright handles all warranty-related problems that develop during use. This includes defects, breakdowns, accidental damage, or performance issues. When in doubt, you can always contact either party - we coordinate with merchants to ensure you get help from the right source quickly.
Geographic coverage varies by provider, with national providers typically offering protection throughout the country. International coverage is usually limited unless specifically included in your plan. Many providers offer 24/7 emergency authorization for urgent repairs while traveling, allowing you to get necessary service and seek reimbursement later. When buying coverage, verify geographic scope if you travel frequently. SureBright maintains extensive service networks and emergency procedures for traveling customers.