Home Appliances
Coffee maker warranties that perk up your day
Morning rituals, afternoon pick-me-ups, that perfect brew - your coffee maker starts each day right. SureBright keeps your favorite fuel flowing.
- Customers
- 100K+
- Claim filing
- 2 Min
- Resolution
- 72 Hours

Trusted by 500+ brands and buying groups



28–31%warranty attach rateTarget was a conservative 20–21%. Live performance runs 28–31%, returns fell 26% year over year, and the program launched in two weeks from a single Shopify collaborator code.


- 26%fewer returns year over yearSennheiser · premium audio



- +16%profit margin for specialty grill retailersGrill retailer case study



- +14.4%profit for e-bike retailersExtended warranties turn a one-time bike sale into a protected relationship, adding high-margin revenue on every order.



- 21%higher customer return ratePremium home appliance retailer


- 20.2%avg warranty conversion, 10–64% rangeAcross 500+ brands


- 2 weeksfrom collaborator code to liveSennheiser onboarding


- Care-free usage
- Ease of maintenance
- Hassle-free repairs
- No cost to repair
- Value for money
- Long-term savings
Why did my shopping website show SureBright logo?
Because the store you’re shopping from has partnered with SureBright to offer extended protection for your purchase. Here’s how the process works-
Step 1: The store partners with us
Leading brands partner with SureBright to extend protection for their customer’s purchase.
Step 2: You decide your warranty
The protection plan is completely optional. You can add it during checkout if you’d like extra peace of mind.
Step 3: Enjoy extra years of protection
If you ever need to file a claim, file a claim within 2 minutes with SureBright
We assure-
Your morning routine stays uninterrupted with our comprehensive coverage.
- 70%Customers perceive products with warranties as more reliable
- 45%Customers decide between 2 brands based on better customer service (including warranties)
Extended warranty
What if my coffee maker stops brewing or leaks?
Mechanical and electrical breakdowns, even power surges, are covered.
What if repairs cost too much?
Both parts and labor are included.
What if it can't be repaired at all?
We'll replace it or reimburse you.
What if everyday use wears it out?
Wear & tear affecting performance is included.
Accidental warranty
What if I want more than just breakdown coverage?
Everything in the Extended Warranty, plus accident protection, is included.
What if the carafe or water tank cracks?
Accidental breaks are covered.
What if buttons or handles snap off?
Cracks and breaks from accidents are included.
What if it gets damaged during a move?
Covered against bending, twisting, or impact.
and much more.
Wake up to worry-free mornings
Super helpful customer service
- Dedicated customer portal
- 24x7 support via phone, email, and customer portal
- Always here to solve your needs promptly and correctly

Hassle free experience
- No receipt required
- No product registration needed

Easy to cancel
Option to cancel warranty plan without any charge for 30 days. Pro-rata charges after 30 days.
30-day post-purchase Warranty purchase option
Flexibility to buy warranty at your convenience.
No pressure. No rush.
$0 Deductible
No surprise or hidden charges between you and your warranty benefits
*Check T&C, some plans may have deductibles
Complete transparency
No hidden terms, everything's direct, clear and upfront.
Comprehensive coverage for all your products
We offer complete coverage for coffee makers, protecting essential parts from heating element failures, brewing system malfunctions, and everyday wear. Our warranty plans ensure your morning coffee is always ready.
and much more.
Strategic for stores, seamless for shoppers
The most reliable everyday product warranty with fast, easy claim management experience
Home convenience, restored quickly
We understand the importance of your daily routine - our claims process ensures minimal disruption to your home life.


Amanda purchases a drip coffee maker with a warranty
SureBright instantly sends a confirmation email to Amanda with the details of warranty purchase, coverage and claims process

Her coffee maker stops brewing hot coffee
She files an online claim with SureBright in less than 2 minutes

Repair scheduled
SureBright provides repair

Amanda's starting every morning with perfect coffee
Why you should consider buying a warranty?
| Scope | With warranty | Without warranty |
|---|---|---|
| Protection from unexpected failures | ||
| Protection from everyday accidents | ||
| Coverage of repair costs | ||
| Option to get a replacement or refund when repair is not possible | ||
| Fast service | ||
| Peace of mind | ||
| Investment Protection | ||
| Resale value |
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Have questions? Let's talk
Clear communication builds great relationships, and we're committed to providing the answers you need. Review these common questions, or contact us for personalized support anytime.
To offer these warranty plans to your customers, you can simply fill this form here- https://www.surebright.com/scheduleDemoWe will get in touch with you shortly afterwards.
Once a purchase is made, we send customers all the information they will ever need for the warranty-1. T&C of the policy they bought2. Warranty contract Details3. Details about how to file a claim4.Our 24x7 customer care center details5. Customer portal login details where they have everything listed in this list
During the term of the manufacturer warranty, anything that's not covered under the manufacturer warranty and is listed in your product protection plan will covered by SureBright. You can always reach out to us for any specific issue, and we will be able to guide you appropriately.
You should reach out to SureBright directly via email or phone
The best time is typically at product purchase when providers offer optimal pricing and immediate coverage begins. Waiting until manufacturer warranty nears expiration allows product evaluation but risks forgetting to purchase coverage or facing higher prices. Some providers offer seasonal promotions, but quality providers maintain consistent competitive pricing year-round. Don't delay too long - early purchase usually provides better terms and avoids coverage gaps.
Written warranty terms govern your coverage, but verbal promises can still be legally significant under consumer protection laws. If a representative makes specific verbal commitments about coverage, document the conversation including date, time, and representative name. While written contracts take precedence, misleading verbal representations may provide legal recourse in certain situations. For important coverage questions, always request written clarification to avoid confusion later. SureBright ensures all our representatives give accurate information and maintain consistency between verbal and written communications about your coverage.















